Poland. Zelmer TV advertising campaign "Zelmer reliability – tests" was judged by the Jury of the 7^th edition of international marketing competition - Effie Awards to have been
the most effective advertising campaign of the last year. In October Zelmer was unanimously awarded the Grand Prix and Gold EFFIE of the competition. The commercials prepared for Zelmer by Red8 Communications Agency were chosen out of more than 140 projects entered for the contest.

Honoured in Poland, the campaign is launched in Slovakia in November and December. We trust that also the Slovak consumers will like those original commercials.